Which referral marketing program to use for your mobile game
Referral programs are one of the best ways to pick up new players for your game, by leveraging the engagement of your existing players who then invite their friends to play. In this post we explore some of the different referral marketing programs using in mobile gaming today.
Advanced tips for driving engagement with your referral program
Referral programs are an extremely effective way of bringing in new players. Not just any players. Players that have higher engagement, retention and monetize better! Once you’ve got your program set up, the next thing to do is make sure your players are aware of it, and also buy into it.
What rewards should you use for your mobile game referral program?
Rewards and incentives are a powerful way to acquire new players, re-engage existing ones, or strengthen a player’s investment in your game. They provide long-term goals for players, giving them a little hit of satisfaction in addition to their enjoyment of the actual game.
What replay recording mode is right for my mobile game?
At Megacool, we’ve seen that GIFS of gameplay replays are the present and future of viral acquisition in mobile games. That’s not just empty words – we’ve worked with games that have shown a huge uptick in performance once they started empowering players to share replays with their friends.
State of the share: Mobile content sharing in 2019
From the dawn of time, humans have always had a desire to share our feelings, our stories and our successes. From primitive language to the postal service, sharing is human nature. We’ve pulled together data from millions of share events from mobile games, and found some surprising conclusions.
Referral marketing for mobile games: How to grow your game with referrals
Referrals are one of the most cost-effective ways to grow your game, and should play a major role in your marketing strategy. We take a look at the various ways to implement referrals in mobile games, and some best-in-class examples.
How Trivia Crack 2 built on the success of the original – and 5 things it could do better
In this game dissection, we’ll take a close look at how Etermax have implemented an excellent first-time user experience (FTUE) for Trivia Crack 2. We’ve also got a few suggestions and tweaks for how it could improve its social reach even further.
How the casual game Bumper.io reached the top of the charts – and 6 ways to help it stay there
In our new game dissection, we’ll take a look at how Voodoo got Bumper.io to the top of the charts. Plus, we’ve got some suggestions for how to take an already-popular game to the next level.
How Love Balls became a viral smash hit – and 7 ways to improve it
Love Balls has proved to be a massive success, reaching the overall #1 slot on the App Store in over 60 countries, and charting at #1 in Games in over 100. We’ll take a close look at some of the features that have led to Love Balls becoming such a popular game.